Two questions for you.
How many views does your website get per month?
How many of those people are calling you?
If people are viewing your website they’re either interested in the content you’re producing, or they’re interested (or at the very least, curious) in what you’re offering. But why aren’t they calling?
If people are viewing your website then you must be doing something right. Either you’re generating interest through face-to-face or through referrals. Or you’re being found online, through organic searches or ads. The fact is that people are landing on your website, good job! Now for the next step…
Let me tell you about a past client of mine, let’s call him Jimmy. He was getting thousands of visitors on his website each month, but very few were calling. I wonder why?
What you offer isn’t clear
Although Jimmy was ranking fairly high on Google, he wasn’t…
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